Archive for September, 2008

Sep 25 2008

It’s just an other Renault !

Published by 205champion under Images

Look at this image … you never will see a Renault F1 in this situation.
The photo shows two different worlds. On the one hand the daily life and the other competition. The photo is taken in a marina and presented a Renault F1 with a trailer and a boat.
With this picture, Renault wants to circulate a good brand image. The French car brand shows that it is at the cutting edge of technology. Indeed, Renault is in the F1 competition.
Finally, Renault wants to show that the technology used in F1 can be uesd to in cars of everyday life to improve the comfort of consumers.

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Sep 18 2008

Introduction

Published by 205champion under Uncategorized

Welcome to the Car Advertising Blog

I chose to present car advertising because I am passionnate about motorsport.

I want to show you the different ways used by car brands to promote their new models and their brand image.

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